Can ChatGPT cite your website? Find out in 30 seconds

SEO checks 18

They count toward the SEO score: they say how ready the page is for Google.

• Page titleSEO

  That the page has a title of the right length to show in full in Google's results.

• Google summarySEO

  That there is a description sentence under the title, neither too short nor too long.

• Main visible headingSEO

  That the page has a visible main heading, without repeats and without too many of them.

• Heading structureSEO

  That the text is divided into sections with subheadings, so you can see how it is organised.

• The site can be indexedSEO

  That the page does not tell Google not to show it in the results.

• How much text there isSEO

  That the page has enough text to say something useful, at least 300 words, except pages that are short by nature such as contacts or privacy.

• Image descriptionsSEO

  That almost all images have a written description, useful for people who cannot see them and for search engines.

• Canonical addressSEO

  That the page declares which address is its main one, so it is not mistaken for a duplicate.

• Readable on mobileSEO

  That the page adapts to a smartphone screen.

• Internal linksSEO

  That the page links to the other pages of the site, with at least three internal links.

• Secure connectionSEO

  That the site opens over a secure connection, that is, HTTPS.

• Declared languageSEO

  That the page declares which language it is written in.

• Social previewSEO

  That the WhatsApp and social preview has a title, a description and an image that really exists.

• Structured data for GoogleSEO

  That the page carries schema.org structured data written without errors, the kind Google and AI assistants read.

• Site iconSEO

  That the site has its small icon, the one shown in the browser tab.

• Response speedSEO

  That the server responds in under two and a half seconds.

• Colour contrastSEO

  That the text can be read against the background, with enough contrast between the colours written in the CSS.

  Not always possible: the page does not declare text and background colours

• Colours written by nameSEO

  That the CSS colours are written in hexadecimal and not with a name such as “navy”.

  Not always possible: the page does not declare colours in its CSS

GEO checks 15

They count toward the GEO score: they say how readable the page is for AI assistants.

• Who you are, statedGEO

  That the site says who it is in its structured data: an organisation or a person, with its name.

• Business type declared in the dataGEO

  That the structured data declares your type of business (practice, shop, professional), even with little data: the type counts, not how complete the profile is.

• Questions and answersGEO

  That the frequently asked questions and answers are on the page and also declared in the structured data.

• Readable contact detailsGEO

  That phone, email and address are written so that a machine can read and verify them.

• About us pageGEO

  That the site has a page or a section that says who is behind it.

• Publication or modification date presentGEO

  That somewhere, on the page or in the data, there is a publication or modification date, even an old one: what counts is that there is one.

• Recognisable authorGEO

  That there is at least one clue about who writes: a byline, a professional title or an author in the data. One clue is enough.

• Navigation pathGEO

  That the navigation path, the “breadcrumbs”, is declared in the structured data without errors.

• Where you are, for AIGEO

  That the page gives a phone number, an address or a VAT number, the details that say where and who you are.

• Page structureGEO

  That the page separates the real content from the surroundings using the elements made for it.

• Conversational languageGEO

  That the text uses the words people use when they ask an assistant, not only technical terms.

• Words from your tradeGEO

  That the page contains the phrases a client would use to look for your trade.

• No AI bot blocked, training includedGEO

  That the robots.txt file does not bar any of the AI bots we know, including those that train the models: a single ban is enough to trigger the warning.

  Not always possible: the robots.txt file could not be read

• llms.txt fileGEO

  That the llms.txt file exists, which briefly explains to AI assistants what the site does.

  Not always possible: the llms.txt file could not be read

• Paragraphs that open with a statementGEO

  That the paragraphs of the text start with a statement and not with a preamble: it looks at how every paragraph opens, not only at the opening of the page.

  Not always possible: the page has no paragraphs long enough to assess

Citability signals 17

They are GEO signals: they weigh 30% of the GEO score and feed the A+ to F band. If the page has too little text or is in a language we cannot read, they are not judged and do not enter the score.

Text that is easy to extract

• Headings phrased as questionsGEO · citability

  That some headings are written like a client's question, with the answer right below.

• Short sectionsGEO · citability

  That the text is in short sections, each short enough to be cited on its own.

• Lists and tablesGEO · citability

  That where needed there are bullet lists or tables, which an assistant extracts whole.

• Direct answer at the top of the pageGEO · citability

  That the first sentence under the page heading says right away what it is about: it looks only at that one, the opening of the whole page.

• Sentence lengthGEO · citability

  That the sentences are short enough to be cited whole.

Evidence and sources

• Figures and concrete dataGEO · citability

  That the text contains figures and concrete data: years in business, prices, percentages.

• Sources citedGEO · citability

  That the text links to the sources of what it states: a body, a law, a study.

• Named testimonialsGEO · citability

  That there are testimonials or quotes with the name of the person speaking.

• Trust pages linkedGEO · citability

  That the pages that build trust can be reached from the page: about, contact, privacy and terms.

Data for machines

• Page described in structured dataGEO · citability

  That the page is described in the structured data and linked to the organisation.

• Complete organisation profileGEO · citability

  That the organisation profile has all its details: name, website, logo, contact and official profiles. Declaring the type of business is not enough.

• Consistent name everywhereGEO · citability

  That the business name is the same in the title, the structured data and the footer.

Crawler access

• AI search and citation crawlers allowedGEO · citability

  That the crawlers assistants use to search and cite, such as OAI-SearchBot and PerplexityBot, can read the site, even if you ban the ones that train models. It reads the whole robots.txt and tells blocked, partial and undeclared apart.

• Text readable without JavaScriptGEO · citability

  That the main text is already in the page a crawler receives, without needing to run JavaScript.

• Snippets allowedGEO · citability

  That the page does not forbid quoting excerpts from it, with nosnippet or max-snippet.

Freshness

• Recent update visible on the pageGEO · citability

  That the update date is visible on the page and recent, within a year: a date two years old does not pass.

• Modification date in the structured dataGEO · citability

  That the modification date is written in the data for machines (dateModified) and matches the one shown on the page.